You Can't Afford NOT to Have TonicBase
There has never been a studio software like this. This isn't just a CRM — it's an in-house office assistant that books lessons 24/7, answers questions at midnight, schedules your makeups, follows up with every trial student, and contacts your waitlist automatically. All behind the scenes. All without you lifting a finger.
What Running Without TonicBase Actually Costs You
These aren't hypotheticals. This is your current operating reality.
Missed Trial Conversions
$1,200/year per studentOne student at $100/month, not followed up on properly, gone. That's $1,200 a year from a single missed conversion. Most studios lose 2–4 per month.
Holes in Your Schedule
$200–800/year per open slotTwo open lesson slots sitting empty for 2 weeks costs hundreds in opportunity. Your waitlist has students ready — they just haven't been called.
Chasing Late Payments
~$720/year of your timeAbout 2 hours a month — texts, awkward follow-ups, "did you get my invoice?" emails. That's 24 hours a year at $30/hour you're spending on collections instead of teaching.
Trial No-Shows
$100–200 per wasted lessonYou set aside an hour. You prepare. They don't show up. Without a day-of confirmation, no-show rates hit 20–30% on cold trial lessons.
Conservative annual cost of not having TonicBase:
$3,000 – $5,000+
TonicBase solo plan: $588/year. You do the math.
You're Hiring 5 Invisible Assistants
Each one works 24 hours a day, never calls in sick, never forgets a follow-up, and costs less than a tank of gas per month.
Your Enrollment Assistant
Books trial lessons while you sleepShows your live availability on your website 24/7. Prospective students schedule their own trial at any hour. Before they even walk in, they've received welcome texts, read your bio, and heard your music. They don't arrive as a stranger — they arrive as a fan ready to enroll.
Your Collections Assistant
Handles every payment conversation you dreadAutomatically warns parents 30 days before their card expires. If a payment fails, politely follows up by text and email with a direct payment link — repeatedly, automatically — until it's resolved. You never have to have an awkward money conversation again.
Your Makeup Scheduling Assistant
No more group-text scheduling nightmaresThe moment a student earns a makeup credit, they see your available lesson slots and book themselves in. You receive a text with your updated daily schedule. Nothing falls through the cracks. No back-and-forth threads. No chasing parents.
Your Waitlist Assistant
Fills every open slot automaticallyThe instant a lesson slot opens up, the next student on your waitlist gets a text and email. They have 24 hours to claim it. If they don't respond, your assistant moves down the list automatically. Your schedule fills itself — while you're teaching.
Your Front Desk (24/7)
Answers every question at 10 PMAn AI assistant on your website that knows your rates, your schedule, your instruments, and your teaching philosophy. Parents browsing at 10 PM on a Tuesday get real answers — and can book a trial lesson right then. No voicemail. No "I'll get back to you."
Simple, Transparent Pricing
No hidden fees. No contracts. No "contact us for pricing."
Up to 30 students · No transaction fees
$4/student from 31–40 students, then auto-upgrades to School tier
- ✓All 5 automated assistants included
- ✓Live availability on your website
- ✓Automated trial lesson booking + follow-up sequences
- ✓Automated billing + payment recovery
- ✓Makeup lesson self-scheduling
- ✓Automated waitlist scheduling
- ✓AI chatbot (Sherlock Tones)
- ✓Google review automation
- ✓Website builder + AI SEO
- ✓Automated SMS texting and emailing included
- ✓30-day free trial, no credit card
2+ teachers · + 0.5% on transactions
Example: 160 students × $100/mo = $89 + $80 = $169/mo
- ✓Everything in Solo, plus:
- ✓Multi-teacher scheduling & portals
- ✓Teacher payroll & commission tracking
- ✓Admin + front desk staff accounts
- ✓Multi-room scheduling
- ✓School-wide SMS blast messaging
- ✓Enrollment & conversion reporting
- ✓Lead CRM & trial pipeline
- ✓Staff time clock
- ✓Priority support
- ✓30-day free trial, no credit card
Calculate Your Price
Move the sliders to see your exact monthly cost — and what you stand to gain.
The best office assistant your music school has ever dreamed of
— for less than a used Mexi Strat.
Get ready for the best year of business you or your music school have ever had. If you're a solo educator charging $100/month for lessons, missing just one student costs you almost 3× what you'll pay for TonicBase in an entire year.
There has never been a studio software like this. Start your 30-day free trial — no credit card, no commitment.
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